FORD Middle East
Part of my role at GTB working on the FORD account was to create outdoor advertising
for the Middle East region and in particular the UAE.
Focusing on huge billboards from 50 metres to 100 metres mega hoarding, lightboxes and Unipoles. From my original sketches and composition/ photoshop mock ups all the way to print production.
These billboards would change every month so it kept us pretty busy design wise working on the content.
It was really cool to see my ideas and my artwork in massive scale along the UAE's busiest roads.