IDEA:  We all have a friend that posts too many cat pictures, soft stuff and inspirational quotes.

But now there is a way to help this friend by giving them a Facebook F-150 Tough Makeover.

By Nominating your special friend, FORD F-150 takes a nominated persons FB page and Mans it the hell up!

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Idea created in collaboration with my fellow art director colleague and good friend Jan Stoop.